Inspired by the example of Walt Disney, who controlled all of his intellectual property, Superplastic founder Paul Budnitz creates characters in the meta universe and gets royalties for featuring the characters he created in movies that haven’t even been made.
Superplastic founder Paul Budnitz has spent the last five years on the shores of Lake Champlain, where he and a team of designers have created digital characters and complex storylines that should attract millions of fans – and, if all goes well, billions of dollars – in entertainment, music, fashion, NFT and cryptocurrency in the nascent Web3 world.